Updated: May 3
The esteemed International Sustainable Floral Design Competition was created by World leading Master Floral Designers Hitomi Gillam and Gregor Lersch.
Leading the Industry they engaged enormous effort to create a shift within our Floral Industry, encouraging Designers around the world to adjust our designs proactively toward sustainable solutions.
FREESIA is the acronym for (Florists Recognising Environmental & Eco Sustainable Ideas & Applications)
Linda's Award Winning Floral Design was created using Jasminum - Jasmine in a random weave to form a horn representing the announcement of celebration!
The Zantedeschia - Calla Lilies repeat the form of the woven piece cascading gently to extend the line of the design.
Sustainability being the key;
Design is 100% compostable!
Presented on reusable existing base
Jasmine grows over the fence from the neighbours
Basil growing in the garden
Lomandra grass outside the local park
Calla lilies @ the local shops
As a result of taking part in this Challenge, Soul Design no longer uses floristry foam (which contains microplastics).
The awareness raised in this competition is extremely beneficial to the Floristry Industry world wide.
If we can make lots of small changes over time, we can make a considerable impact within our environment.
It is with extreme pleasure and much gratitude that we accept this great award.
Special thanks to Hitomi & Colin Gilliam and Gregor Lersch who have created FREESIA to make a difference in the International Floral Design Industry.